Friday, January 22, 2010

Useful read



No matter what the outcome might be, internet is still by far the best communication tool there is, whether is on-the-spot communication or blogging, there's nothing else that could render such diversity in mass messaging.

In this book, Six Pixels Of Separation, explains the good and the bad of social media and how the medium can be utilized on a global scale for promotions and sales.

The book also emphasize on the importance of community building and how individual participation could change the face of marketing and how products are perceived.

More importantly, whatever you do on the internet leave traces, known as digital footprints, that will forever be remembered. So be careful on how you deal with information.

Mitch Joel, the author of Six Pixels of Separation, started off as a journalist and later found himself running a company, Twist Image, which started off as blogging to today's digital marketing agency firm.

Explore a world without boundaries and take charge of the opportunity right in front of you.

Verdict:

Entertainment: 3/5
Information: 4/5
Overall: 3.5/5

Conclusion:

Not bad for someone who knows nothing about internet business and students in IT and marketing field.


Till then,
Have a good weekend.

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